US State Privacy Laws
22 states, no federal law, and an expanding patchwork
Overview
As of May 2026, 22 US states have enacted comprehensive consumer privacy laws — Oklahoma (SB 546, signed March 20, 2026) and Alabama (HB 351, signed April 17, 2026) are the two most recent additions, both with January 1, 2027 effective dates and May 1, 2027 effective date respectively. Some tallies count 21 by excluding Florida from the “comprehensive” group due to its $1B+ revenue threshold; both Oklahoma and Alabama are uniformly counted in. The United States has no federal comprehensive privacy law (the American Privacy Rights Act was introduced in 2024 but failed to advance), leaving a growing patchwork of state-level legislation as the primary framework governing consumer data protection in the country.[1]
The state privacy law landscape is dominated by the “Virginia model,” a template established by the Virginia Consumer Data Protection Act (VCDPA) in 2021 and subsequently adopted by 15 or more states. The model’s defining characteristics are: attorney general–only enforcement, no private right of action, opt-in consent for sensitive data processing, opt-out consent for general processing, and data protection assessment requirements for high-risk activities.[2]
California’s framework differs significantly from the Virginia model adopted by most states. The CCPA/CPRA created the California Privacy Protection Agency (CPPA) – the first and only dedicated state privacy enforcement agency – alongside the broadest consumer rights, a limited private right of action for data breaches, and the most detailed implementing regulations of any state. For a comprehensive treatment of California’s framework, see the California page.
For federal privacy and surveillance laws, see the US Federal page.
Comparison Table: All 22 States
| # | State | Law | Effective | Cure Period | Private Right of Action |
|---|---|---|---|---|---|
| 1 | California | CCPA/CPRA | Jan 2020 / Jan 2023 | 30 days (limited) | Yes (data breaches only) |
| 2 | Virginia | VCDPA | Jan 2023 | 30 days | No |
| 3 | Colorado | CPA | Jul 2023 | Expired Jan 2025 | No |
| 4 | Connecticut | CTDPA | Jul 2023 | Expired Dec 2024 | No |
| 5 | Utah | UCPA | Dec 2023 | 30 days | No |
| 6 | Iowa | ICDPA | Jan 2025 | 90 days | No |
| 7 | Indiana | ICDPA | Jan 2026 | 30 days (permanent) | No |
| 8 | Tennessee | TIPA | Jul 2025 | 60 days | No |
| 9 | Montana | MTCDPA | Oct 2024 | Expired early 2025 | No |
| 10 | Texas | TDPSA | Jul 2024 | 30 days | No |
| 11 | Oregon | OCPA | Jul 2024 | 30 days | No |
| 12 | Delaware | DPDPA | Jan 2025 | 60 days | No |
| 13 | Florida | FDBR | Jul 2024 | 45 days | No (limited for children) |
| 14 | New Hampshire | NHPA | Jan 2025 | Expired Dec 2025 | No |
| 15 | New Jersey | NJDPA | Jan 2025 | 30 days (18-month transition) | No |
| 16 | Kentucky | KCDPA | Jan 2026 | 30 days (permanent) | No |
| 17 | Maryland | MODPA | Oct 2025 | None specified | No |
| 18 | Minnesota | MCDPA | Jul 2025 | Expired Jan 2026 | No |
| 19 | Nebraska | NDPA | Jan 2025 | 30 days (permanent) | No |
| 20 | Rhode Island | RIDTPPA | Jan 2026 | None | No |
| 21 | Oklahoma | OCDPA (SB 546) | Jan 2027 | 30 days (sunsets) | No |
| 22 | Alabama | APDPA (HB 351) | May 2027 | 30 days | No |
State-by-State Summaries
California – CCPA/CPRA
California’s framework is covered in detail on the California page. In brief: the CCPA (2018) as amended by the CPRA (2020) created the nation’s first dedicated privacy enforcement agency (CPPA) alongside the rights and protections described in the overview above. New regulations on automated decision-making, insurance data, and cybersecurity audits took effect January 1, 2026.[3]
Beyond the comprehensive law: 4th Amendment / surveillance — CalECPA requires a warrant for electronic communications, metadata, and device data, the strongest state electronic-privacy statute; plus the Reader Privacy Act and CalOPPA. Data brokers — the DELETE Act and DROP one-stop deletion platform. AI — SB 243 companion-chatbot safeguards (in force Jan 1, 2026) and the CCPA ADMT regulations. Age verification — CAADCA (enjoined) and SB 976 social-media “addiction” law (permanently enjoined December 2025); AB 1043 OS-level age assurance (effective Jan 1, 2027). No adult-content age-verification statute. Police surveillance tech — CalECPA requires a warrant for electronic communications, metadata, and device data (and covers cell-site simulators); ALPR data held by the Highway Patrol is capped at 60 days (SB 34), with pending limits on out-of-state/federal sharing. Proposed: AB 1883 (workplace surveillance tools), AB 1898 (workplace AI disclosure), plus CIPA, data-broker, precise-geolocation, and ~10 AI bills.[52][53][47][38][49]
Virginia – VCDPA
The Virginia Consumer Data Protection Act, signed March 2, 2021 and effective January 1, 2023, was the second comprehensive state privacy law and established the template that most subsequent states followed. Enforced exclusively by the Virginia Attorney General with a 30-day cure period. Applies to entities processing data of 100,000+ consumers or 25,000+ consumers where 50%+ of revenue comes from data sales. Standard consumer rights (access, correct, delete, portability, opt-out of sale/targeted advertising/profiling) with opt-in required for sensitive data.[4] In April 2026, the legislature enacted SB 338, prohibiting controllers from selling or offering for sale precise geolocation data.[43]
Beyond the comprehensive law: Adult-content age verification — Virginia requires age verification for sites with a substantial portion of material harmful to minors (in force), though a 2026 age-assurance enforcement/rulemaking effort was temporarily blocked on First Amendment grounds. Social media — SB 854 imposes a default one-hour-per-day social-media limit for users under 16 absent parental consent (in force). No standalone app-store or VPN statute. Police surveillance tech — Virginia restricts police facial recognition via a warrant-audit-reporting law effective July 1, 2026, and requires warrants for drone surveillance and cell-site simulators.[50][51][54][55]
Colorado – CPA
The Colorado Privacy Act, signed July 7, 2021 and effective July 1, 2023, was the third comprehensive state privacy law. Colorado was one of the first states to require recognition of universal opt-out mechanisms (effective July 1, 2024). The cure period expired January 1, 2025, giving the AG immediate enforcement discretion. Children’s protection amendments expanding under SB 24-041 take effect July 1, 2026. Enforced by the Colorado Attorney General and District Attorneys.[5]
Beyond the comprehensive law: AI — the Colorado Artificial Intelligence Act (SB 24-205), the first US comprehensive AI law, regulates “high-risk” AI systems and algorithmic discrimination with developer/deployer duties; its effective date was pushed to June 30, 2026. No adult-content age-verification, social-media, app-store, or VPN statute; minors’ protections run through the CPA amendments. Police surveillance tech — Colorado is among the seven states with the strongest limits on police facial recognition.[49][54]
Connecticut – CTDPA
The Connecticut Data Privacy Act, signed May 10, 2022 and effective July 1, 2023, is among the more consumer-friendly state laws due to its absence of a revenue threshold. Required honoring universal opt-out preference signals since January 1, 2025. Significant 2024–2025 amendments added consumer health data protections and children’s online safety provisions, including a prohibition on features designed to increase minors’ usage such as endless scrolling. Cure period expired December 31, 2024.[6] A further major overhaul (SB 1295, effective July 1, 2026) substantially expands the law: the applicability threshold is lowered from 100,000 to 35,000 consumers (or any entity that sells personal data regardless of volume); neural data is added to the sensitive data category requiring opt-in consent; and privacy notices must disclose whether a controller engages in profiling and whether personal data is used to train large language models.[31]
Beyond the comprehensive law: children’s online-safety provisions in the CTDPA bar design features that increase minors’ usage (e.g., endless scrolling). No standalone adult-content age-verification, social-media-ban, app-store, or VPN statute. Proposed: SB 4 would add a California-style data-broker registration regime, ban the sale of geolocation data, and add facial-recognition provisions.[49]
Utah – UCPA
The Utah Consumer Privacy Act, signed March 24, 2022 and effective December 31, 2023, has been characterized as among the most business-friendly of the early comprehensive privacy laws. Uses an opt-out model for both general and sensitive data (no opt-in required for sensitive data, unlike most states). Higher threshold: $25 million annual revenue AND processing data of 100,000+ consumers. Does not require data protection assessments. Utah AI Policy Act provisions updating the UCPA framework take effect July 1, 2026.[7]
Beyond the comprehensive law: Utah is the most active state across this directory’s non-privacy topics. Adult-content age verification — in force. Social media — the Social Media Regulation Act (SB 152 / HB 311, re-enacted as SB 194 / HB 464) requires parental consent for minors and imposes a default overnight curfew; enjoined, on appeal. App store — the App Store Accountability Act (SB 142), the first such law in force (May 2026), requires app-store age verification and parental consent for minors. VPN — SB 73 is the first state statute to write VPN circumvention into an age-verification law (a Utah-located user is covered behind a VPN; sites may not explain VPN use), effective May 6, 2026 but currently on hold pending challenge. 4th Amendment / surveillance — Utah’s electronic-information privacy statute and its warrant requirement for geofence and other reverse searches are among the strongest state protections; Utah was also among the first states to require a warrant for police facial recognition, and it requires warrants for drone surveillance and cell-site simulators and regulates ALPRs. AI — the AI Policy Act mandates disclosure of generative-AI interactions.[50][51][44][52][54][55]
Iowa – ICDPA
The Iowa Consumer Data Protection Act, signed March 29, 2023 and effective January 1, 2025, is among the most business-friendly comprehensive privacy laws enacted to date. It does not grant consumers the right to correct personal data or opt out of profiling. Uses opt-out (not opt-in) for sensitive data. Features a 90-day cure period – one of the longest of any state. No data protection assessment requirement. Enforced exclusively by the Iowa Attorney General.[8]
Beyond the comprehensive law: Iowa has no separate adult-content age-verification, social-media, app-store, VPN, biometric, or AI statute; its privacy regime is limited to the business-friendly ICDPA. Police surveillance tech — Iowa requires a warrant for drone surveillance.[55]
Indiana – ICDPA
The Indiana Consumer Data Protection Act, signed May 1, 2023 and effective January 1, 2026, largely mirrors the Virginia model. Applies to entities processing data of 100,000+ Indiana residents or 25,000+ where 50%+ of revenue is from data sales. Features a permanent 30-day cure period that does not sunset. Standard consumer rights package enforced by the Indiana Attorney General.[9]
Beyond the comprehensive law: Adult-content age verification — Indiana’s SEA 17 (effective 2024) requires age verification for sites with a substantial portion of material harmful to minors; enforcement was briefly paused by litigation. No social-media, app-store, or VPN statute. Police surveillance tech — Indiana requires a warrant for drone surveillance.[50][55]
Tennessee – TIPA
The Tennessee Information Protection Act, signed May 11, 2023 and effective July 1, 2025, is the first state to formally incorporate the NIST Privacy Framework as a compliance tool – alignment with the framework serves as an affirmative defense against enforcement actions. Features among the highest applicability thresholds: $25 million revenue AND 175,000+ consumers. 60-day cure period. Fully exempts state-licensed insurance companies.[10]
Beyond the comprehensive law: Adult-content age verification — in force (2025). Social media — the Protecting Children from Social Media Act requires age verification and parental consent for minors, in force January 1, 2025. No app-store or VPN statute. Police surveillance tech — Tennessee requires warrants for drone surveillance and cell-site simulators.[50][51][55][56]
Montana – MTCDPA
The Montana Consumer Data Privacy Act, signed May 19, 2023 (passed unanimously) and effective October 1, 2024, reflects Montana’s small population with a low applicability threshold of 50,000 consumers. Significant 2025 amendments (SB 297, effective October 1, 2025): removed all applicability thresholds for minor protections under age 18, eliminated the Gramm-Leach-Bliley financial institution exemption, and closed the cure period six months early.[11]
Beyond the comprehensive law: Adult-content age verification — Montana’s SB 544 requires age verification for sites with material harmful to minors (in force). The MTCDPA’s minor protections apply with no thresholds for users under 18. No social-media, app-store, or VPN statute. Police surveillance tech — Montana was among the first states to require a warrant for police facial recognition, requires warrants for drone surveillance, and regulates ALPRs.[50][54][55]
Texas – TDPSA
The Texas Data Privacy and Security Act, signed June 18, 2023 and effective July 1, 2024, covers the largest state by population after California. Texas stands out for having no revenue threshold and no minimum consumer data processing threshold – it applies to all non-exempt entities that conduct business in Texas and process or sell personal data (with a small business exemption). The Texas AG has been among the most active enforcers, announcing a $1.4 billion settlement with Meta in July 2024 for CUBI biometric violations – the largest biometric privacy settlement in history – and filing the first TDPSA enforcement action on January 13, 2025, against Allstate and its subsidiary Arity for processing precise geolocation data from 45+ million consumers without consent.[12][32]
Texas has enacted several additional privacy-adjacent laws since the TDPSA. The Texas Responsible Artificial Intelligence Governance Act (TRAIGA), effective January 1, 2026, imposes obligations on AI developers and deployers and requires government entities to clearly disclose AI interactions to the public before or at the time of the interaction.[33] The Electronic Health Records Data Localization Law (S.B. 1188), signed June 20, 2025 and effective January 1, 2026, mandates that all electronic health records be physically stored on servers located in the United States — offshore storage is banned, though offshore access with safeguards remains permissible — and imposes requirements on AI tools used in clinical decision-making.[34] The Texas Genomic Act of 2025 (HB 130), signed May 2025, restricts the collection and transfer of genome sequencing data to entities connected to designated foreign adversaries including China, Russia, Iran, Cuba, North Korea, and Venezuela.[33] Finally, the App Store Accountability Act (SB 2420), which would have required app stores to verify users’ ages and obtain parental consent before minors could download apps or make in-app purchases, was enjoined on December 23, 2025 by the U.S. District Court for the Western District of Texas and is currently blocked pending litigation.[35]
More state laws by topic: Adult-content age verification — HB 1181, upheld by the U.S. Supreme Court in Free Speech Coalition v. Paxton (June 27, 2025) and in force (Texas also mandates a health warning). Social media — the SCOPE Act (HB 18) requires age verification and parental tools for known minors on large platforms; portions have been enjoined in ongoing First Amendment litigation. Biometric — CUBI (the basis of the $1.4B Meta settlement). No VPN statute. Police surveillance tech — Texas requires a warrant for drone surveillance.[36][51][55]
Oregon – OCPA
The Oregon Consumer Privacy Act, signed July 18, 2023 and effective July 1, 2024 (nonprofits: July 1, 2025), is one of the few comprehensive state privacy laws that covers nonprofit organizations. Features the broadest definition of “sensitive data” among all states – uniquely including transgender or non-binary status and crime victim status. Requires controllers to disclose the specific third parties (not just categories) that received a consumer’s data. Penalties up to $7,500 per violation.[13]
Beyond the comprehensive law: Oregon has no separate adult-content age-verification, social-media, app-store, or VPN statute; its broad “sensitive data” definition and specific-third-party disclosure rule are its distinctive features. Police surveillance tech — Oregon’s SB 1516 (signed March 31, 2026) caps police ALPR retention at 30 days and limits inter-agency sharing, and Oregon requires a warrant for drone surveillance. Proposed: an amendment barring the sale of precise geolocation within a 1,750-foot radius.[53][55][49]
Delaware – DPDPA
The Delaware Personal Data Privacy Act, signed September 11, 2023 and effective January 1, 2025, is considered one of the strongest state privacy laws. Covers nonprofits and institutions of higher education (unlike most states). Special protections for minors: parental consent required for those under 13, direct consent from teens aged 13–17 for targeted advertising or data sales. Low threshold: 35,000 consumers or 10,000 with 20%+ revenue from data sales.[14]
Beyond the comprehensive law: Delaware has no separate adult-content age-verification, social-media, app-store, or VPN statute; minors are protected through the DPDPA (parental consent under 13; teen consent 13–17 for targeted ads/sales).
Florida – FDBR
The Florida Digital Bill of Rights, signed June 6, 2023 and effective July 1, 2024, has the narrowest applicability of any state – it applies only to entities with $1 billion+ in annual gross revenue, meaning very few companies are covered. Includes unique provisions prohibiting government employees from contacting social media platforms to request content removal. Some trackers do not classify it as truly “comprehensive” due to its narrow scope.[15]
Beyond the comprehensive law: Age verification / social media — Florida’s HB 3 is among the most aggressive in the country, prohibiting accounts for users under 14 and requiring parental consent at 14–15, plus age verification for sites with material harmful to minors; a June 2025 injunction was stayed on appeal and key provisions are currently enforceable pending litigation. Free speech — the FDBR bars government employees from contacting platforms to request content removal. No app-store or VPN statute. Police surveillance tech — Florida requires a warrant for drone surveillance.[51][50][55]
New Hampshire – NHPA
The New Hampshire Privacy Act, signed March 6, 2024 and effective January 1, 2025, features a strong anti-dark-patterns provision: consent must be a “clear affirmative act” and cannot be obtained through acceptance of general terms, hovering, closing content, or dark patterns. Heightened protections for teens aged 13–16 (targeted advertising and data sales prohibited without consent). Cure period expired December 31, 2025.[16]
Beyond the comprehensive law: New Hampshire has no separate adult-content age-verification, social-media, app-store, or VPN statute; its distinctive features are the strong anti-dark-patterns consent rule and teen (13–16) protections in the NHPA. Police surveillance tech — New Hampshire restricts government use of ALPRs.[53]
New Jersey – NJDPA
The New Jersey Data Protection Act, signed January 16, 2024 and effective January 15, 2025, is the first state to include both an opt-in requirement for profiling of children AND apply minor protections up to age 17 (not just under 13 as in COPPA). Covers nonprofits with no nonprofit exemption. Broad AG rulemaking authority. No revenue threshold. 18-month transitional enforcement period with 30-day cure window through approximately July 2026.[17]
Beyond the comprehensive law: New Jersey has no separate adult-content age-verification, social-media, app-store, or VPN statute; its distinctive feature is the strongest minor protection of any comprehensive law, opt-in for profiling of, and protections extending to, anyone under 18. Police surveillance tech — New Jersey imposes warrant/notice limits on police facial recognition.[54]
Kentucky – KCDPA
The Kentucky Consumer Data Protection Act, signed April 4, 2024 and effective January 1, 2026, largely mirrors the Virginia model. Features a permanent (non-sunsetting) 30-day cure period, one of the most business-friendly enforcement provisions. Standard applicability: 100,000 consumers or 25,000 with 50%+ revenue from data sales. Data protection assessment requirements for higher-risk processing.[18]
Beyond the comprehensive law: Adult-content age verification — Kentucky’s HB 278 requires age verification for sites with material harmful to minors (in force 2024), with a requirement that personal data be deleted after an access review. No social-media, app-store, or VPN statute.[50]
Maryland – MODPA
The Maryland Online Data Privacy Act, signed May 2024 and effective October 1, 2025, is considered one of the most restrictive state privacy laws, imposing significant compliance requirements. Key distinctions: (1) prohibits the sale of sensitive data entirely, regardless of consent – a unique approach where consent does not override the prohibition; (2) strict data minimization requiring collection to be “reasonably necessary and proportionate”; (3) unique anti-discrimination provision; (4) prohibits advertising/sale of data for anyone under 18; (5) regulates consumer health data including gender-affirming treatment and reproductive health data.[19]
Beyond the comprehensive law: Maryland has no separate adult-content age-verification, social-media, app-store, or VPN statute; its data-minimization mandate, outright ban on selling sensitive data (consent cannot override), and under-18 advertising/sale ban are its distinctive features. Police surveillance tech — Maryland enacted what are widely regarded as the strongest police facial-recognition rules in the country (including notice to defendants when the technology was used) and imposes a warrant requirement for cell-site simulators. Proposed: HB 711, addressing data use in immigration enforcement.[54][56][49]
Minnesota – MCDPA
The Minnesota Consumer Data Privacy Act, signed May 24, 2024 and effective July 31, 2025, contains a unique right to question profiling – including the right to ask for results of profiling and challenge inaccurate information, especially regarding automated decisions affecting access to jobs, housing, education, insurance, or essential services. First state to require controllers to designate a chief privacy officer and include their contact information in privacy policies. The 30-day cure period expired January 31, 2026, giving the AG immediate enforcement discretion without a mandatory cure window. Minnesota and Colorado are expected to emerge as active enforcement states in 2026. Penalties up to $7,500 per violation.[20]
Beyond the comprehensive law: Minnesota has no separate adult-content age-verification, social-media, app-store, or VPN statute; its distinctive features are the right to question profiling/automated decisions and the mandatory chief-privacy-officer designation. Police surveillance tech — Minnesota imposes limits on police facial recognition and requires warrants for drone surveillance and cell-site simulators.[54][55][56]
Nebraska – NDPA
The Nebraska Data Privacy Act, signed April 17, 2024 and effective January 1, 2025, has no revenue threshold and no minimum consumer data processing threshold (similar to Texas), applying broadly to any person conducting business in Nebraska that processes or sells personal data – with a small business exemption per the federal Small Business Act. The exemption does not apply if the business sells sensitive data without consent. Permanent 30-day cure period. Known child data classified as sensitive data requiring opt-in consent.[21] In April 2026, Governor Pillen signed LB 838, amending Nebraska’s Age-Appropriate Online Design Code Act and broadening its applicability.[43]
Beyond the comprehensive law: Adult-content age verification — in force (2024). Social media — LB 383 (Parental Rights in Social Media Act) requires age verification and parental consent for under-18s, effective July 1, 2026, alongside the Age-Appropriate Online Design Code. No app-store or VPN statute.[50][51]
Rhode Island – RIDTPPA
The Rhode Island Data Transparency and Privacy Protection Act, transmitted without the governor’s signature June 28, 2024 and effective January 1, 2026, features a unique two-tiered applicability structure: Tier One applies transparency requirements to any commercial website or ISP that sells personally identifiable information; Tier Two applies full requirements to for-profit entities processing data of 35,000+ Rhode Island residents. Rhode Island is among the strictest states with no cure period – businesses must be in compliance from day one. Penalties up to $10,000 per violation (higher than the standard $7,500).[22]
Beyond the comprehensive law: Rhode Island has no separate adult-content age-verification, social-media, app-store, or VPN statute; its distinctive features are the two-tier applicability, the absence of any cure period, and the higher $10,000 penalty.
Oklahoma – OCDPA (SB 546)
The Oklahoma Consumer Data Privacy Act, signed by Governor Kevin Stitt on March 20, 2026 and effective January 1, 2027, follows the Virginia template. Applies to controllers processing data of 100,000+ Oklahomans, or 25,000+ where 50%+ of revenue derives from data sales. Standard consumer rights (access, correct, delete, opt out of targeted advertising / sale / profiling) and opt-in for sensitive data. Enforced exclusively by the Oklahoma Attorney General with civil penalties up to $7,500 per violation; 30-day cure period that sunsets after an initial period.[41]
Beyond the comprehensive law: Adult-content age verification — Oklahoma requires age verification for sites with material harmful to minors (in force 2024). No social-media, app-store, or VPN statute.[50]
Alabama – APDPA (HB 351)
The Alabama Personal Data Protection Act, signed by Governor Kay Ivey on April 17, 2026 (passed unanimously: House 104–0, Senate 34–0) and effective May 1, 2027, made Alabama the most recent state to enact a comprehensive privacy law. Affirmative consumer consent is required for processing sensitive data, defined to include racial/ethnic origin, religious beliefs, health conditions, sexual orientation, citizenship status, and precise geolocation. Departures from the Virginia template appear in applicability thresholds, the definition of “sale,” and entity-level exemptions. AG-only enforcement; 30-day cure period.[42]
Beyond the comprehensive law: Adult-content age verification — Alabama requires age verification for sites with material harmful to minors (in force 2024) and mandates a health warning. App store — the App Store Accountability Act (HB 161), signed February 2026 and effective January 1, 2027, defines four age brackets, requires minor accounts to be affiliated with a verified parent, and conditions downloads/in-app purchases on verifiable parental consent. No VPN statute. Police surveillance tech — Alabama imposes warrant/notice limits on police facial recognition.[50][37][54]
Sector-Specific State Privacy Laws
Beyond comprehensive consumer privacy laws, several sector-specific state statutes have had significant impact on privacy enforcement and litigation.
Illinois BIPA (Biometric Information Privacy Act, 2008)
Illinois BIPA is the most litigated privacy statute in the United States. Enacted in 2008, it regulates the collection, use, storage, and destruction of biometric identifiers (fingerprints, retina/iris scans, voiceprints, face geometry scans). BIPA is the only biometric privacy law with a private right of action, which has generated massive litigation: damages of $1,000 per negligent violation and $5,000 per intentional or reckless violation.[23]
A 2024 amendment (SB 2979, signed August 2, 2024) limits damages by redefining repeated collection or transmission of the same biometric data by the same party as a single violation – previously, each individual scan could constitute a separate violation, creating enormous potential liability. Despite this amendment, BIPA remains the most actively litigated privacy statute in the country. Notable settlements include $51.75 million (nationwide class, 2024), $47.5 million (facial recognition), and $8.75 million (student data).[23]
Washington My Health My Data Act (MHMDA, 2023)
Enacted in 2023 and effective March 31, 2024 (large businesses) and June 30, 2024 (small businesses), the MHMDA broadly regulates collection, use, and sale of “consumer health data” – defined expansively to include data used to identify physical or mental health status, including reproductive health, gender-affirming care, and more. Features a broad private right of action with presumptions benefiting plaintiffs; any violation is a per se violation of the Washington Consumer Protection Act. Notably prohibits geofencing around health care facilities. Enacted in response to Dobbs concerns about reproductive health data.[24]
Texas CUBI (Capture or Use of Biometric Identifier Act)
Originally enacted in 2001 (expanded 2009), Texas CUBI regulates biometric identifiers including retina/iris scans, fingerprints, voiceprints, and hand/face geometry. No private right of action – the Texas AG has exclusive enforcement with penalties up to $25,000 per violation. The statute gained national prominence through the $1.4 billion Meta settlement described above, which specifically concerned Meta’s unauthorized capture of facial geometry data through Facebook’s photo-tagging feature in violation of CUBI.[25]
California Age-Appropriate Design Code Act (CAADCA / AB 2273)
Enacted September 15, 2022, the CAADCA requires online services “likely to be accessed by children” to configure default privacy settings to high privacy, assess whether algorithms or data collection could harm children, and use age-appropriate language. Modeled on the UK’s Age-Appropriate Design Code. However, a preliminary injunction was issued in September 2023 by the Northern District of California in NetChoice v. Bonta, blocking enforcement on First Amendment grounds. The case is on appeal to the Ninth Circuit.[26]
Children’s Social Media and Age Verification Laws
At least 20+ states have enacted laws restricting minors’ social media access, requiring age verification and/or parental consent. Early movers included Arkansas, California, Texas, Florida, Georgia, Louisiana, Mississippi, Tennessee, and Utah. Utah’s App Store Age Verification Law was the first to require app store providers to verify all users’ ages and obtain parental consent for minors’ downloads. Many of these laws face ongoing constitutional challenges on First Amendment grounds; some have been enjoined (Georgia SB 351 preliminarily enjoined June 26, 2025; California SB 976 permanently enjoined December 2025), while others are now in force (Virginia SB 854).[27]
Adult content age verification: Separately, approximately 25 states mandate age verification for accessing adult content. On June 27, 2025 in Free Speech Coalition v. Paxton, the U.S. Supreme Court upheld Texas H.B. 1181 6–3 under intermediate scrutiny, removing the principal federal constitutional obstacle to adult content age verification at the state level. The ruling has accelerated enactment in additional states and shifted remaining First Amendment litigation to as-applied and data-protection grounds.[36]
California’s AB 1043 (Digital Age Assurance Act), signed October 13, 2025 and effective January 1, 2027, takes the most novel approach: it operates at the operating system level, requiring every OS provider (including Linux distributions and SteamOS) to collect age at account setup and expose a real-time API categorizing users into four age brackets (under 13, 13–15, 16–17, 18+) for use by app developers. Texas passed a similar App Store Accountability Act (SB 2420) for age verification and parental consent at the app store level, but that law was enjoined on December 23, 2025 by the Western District of Texas and remains blocked.[35]
2026 legislative wave: The first months of 2026 added several states to the age-verification landscape. Alabama HB 161 (App Store Accountability Act) was signed by Governor Kay Ivey in February 2026 and takes effect January 1, 2027; the Act defines four age categories (under 13; 13–15; 16–17; 18+), requires app stores to affiliate minor accounts with a verified parent, and conditions app downloads and in-app purchases on verifiable parental consent. Nebraska LB 383 (Parental Rights in Social Media Act) takes effect July 1, 2026, requiring platforms to verify all users’ ages and obtain parental consent for anyone under 18. Massachusetts became the first New England state to advance a minimum-age social media bill: on April 8, 2026 the state House passed legislation 129–25 that would prohibit accounts for users under 14, require parental approval for ages 14–15, mandate platform-side age verification, and ban cellphone use during the school day; the bill now awaits Senate consideration. In Wisconsin, Governor Tony Evers vetoed Assembly Bill 105 in April 2026, calling the adult-content age-verification scheme “a violation of personal privacy.”[37][38][39][40]
AI companion chatbots: A parallel 2026 front extends children’s online-safety regulation beyond social media to AI companion chatbots. California SB 243, signed October 13, 2025 and effective January 1, 2026, is the first state law dedicated to companion chatbots: operators must disclose to known minors that they are interacting with AI, issue break reminders at least every three hours, maintain protocols that refer users expressing suicidal ideation or self-harm to crisis services, and take reasonable measures to block sexually explicit output to minors. It carries a private right of action. New York’s AI Companion Models law (Gen. Bus. Law §1700 et seq.), effective November 5, 2025, imposes similar safeguards but is enforceable only by the Attorney General. The two statutes opened a new regulatory category that several additional states began modeling in 2026 sessions.[47][48]
VPN Circumvention — Utah SB 73 and the State VPN Front
Utah SB 73 (Online Age Verification Amendments) — signed by Governor Spencer Cox on March 19, 2026 and effective May 6, 2026 — is the first US state law to legally target VPN use as an age-verification circumvention vector. The Act treats a user as accessing a covered website “from Utah” whenever the user is physically located in Utah, regardless of any VPN, proxy, or geolocation-masking tool, shifting compliance liability onto adult-content sites for users who tunnel in. The law also forbids covered sites from facilitating, encouraging, or providing instructions on VPN use to bypass age verification — a speech restriction the Electronic Frontier Foundation has called “a technical whack-a-mole that likely no company can win,” with comprehensive VPN IP blocklists infeasible at scale. Civil-liberties analysts estimate roughly a 60% probability that the VPN provisions will be struck down on First Amendment or Commerce Clause grounds; legal challenges are expected.[44]
Wisconsin AB 105: Wisconsin briefly advanced a comparable VPN-targeting provision in early 2026, but on February 19, 2026 the bill’s lead sponsor, Rep. Brent Jacobson, agreed to strip the VPN language after pushback from digital-rights groups, VPN providers, and constituents (“the VPN provision went too far”). Governor Evers then vetoed the residual age-verification bill on April 3, 2026, objecting to its “intrusion into the personal privacy of Wisconsin residents” and proposing device-based age verification (verification on the user’s own device, without submitting ID or biometrics to platforms) as a more privacy-protective alternative. No Wisconsin VPN restriction or age-verification mandate is in force.[45]
Michigan HB 4938 (Anticorruption of Public Morals Act): Introduced September 11, 2025 by six Republican representatives, this proposed bill would go substantially further than Utah by directly obligating internet service providers to monitor for and block “circumvention tools,” explicitly including VPNs, proxies, and encrypted tunnels, with civil penalties up to $500,000 per violation. Promotion or sale of circumvention tools is also banned. As of May 2026 the bill has not been scheduled for a hearing.[46]
State Surveillance & Police-Technology Laws
Separate from consumer-privacy statutes, a growing body of state law regulates how state and local government may conduct surveillance, frequently supplying Fourth-Amendment-style warrant protections that federal law does not. These laws apply regardless of whether a state has a comprehensive privacy law, so they are organized here by technology, with the relevant states named under each.
Electronic Data, Geofence & Reverse Warrants
California’s CalECPA requires a warrant for electronic communications, metadata, and device data, the broadest state electronic-privacy statute. Utah enacted the first statute generally requiring a warrant for geofence and other reverse searches and protects stored electronic data. The constitutionality of geofence/reverse-search warrants is the subject of a circuit split and pending Supreme Court review (2026).[52]
Automated License Plate Readers (ALPR)
At least 16 states regulate ALPRs (roughly eight limit retention, six restrict government use). 2026 brought a wave driven by the spread of Flock Safety’s nationwide camera network: Washington’s SB 6002 (signed March 30, 2026) mandates deletion of ALPR data after 21 days; Oregon’s SB 1516 (signed March 31, 2026) caps retention at 30 days and logs and limits inter-agency sharing. California (SB 34) caps Highway Patrol retention at 60 days, and pending legislation would bar sharing ALPR data with out-of-state or federal agencies without a warrant. Maine, New Hampshire, Vermont, Montana, and Arkansas also regulate ALPRs; several states are simultaneously moving to shield ALPR data from public-records disclosure.[53]
Facial Recognition
By 2026, roughly 15 states limit police use of facial recognition. Seven impose the strongest limits: Colorado, Maryland, Maine, Montana, Utah, Virginia, and Washington. Montana and Utah were the first to require a warrant; Maryland’s rules (including notice to defendants when the technology was used) are considered the strongest; Virginia’s warrant-audit-reporting law takes effect July 1, 2026. Alabama, Illinois, Minnesota, Massachusetts, New Jersey, and Vermont add warrant, notice, or serious-crime limits. More than 16 cities ban police use entirely (Milwaukee paused use in February 2026), and Illinois (HB 5521) is weighing a statewide police ban.[54]
Drone (UAS) Surveillance
At least 18 states require a search warrant for law-enforcement drone surveillance: Alaska, Florida, Idaho, Illinois, Indiana, Iowa, Maine, Montana, Nevada, North Carolina, North Dakota, Oregon, Tennessee, Texas, Utah, Vermont, Virginia, and Wisconsin. About 24 states have drone-privacy legislation overall, typically with exceptions for exigent circumstances, search-and-rescue, and similar emergencies.[55]
Cell-Site Simulators (“Stingrays”)
At least a dozen states require a probable-cause warrant before police may deploy a cell-site simulator / IMSI catcher, including California, Washington, Utah, Virginia, Illinois, Minnesota, and Tennessee; Maryland imposes a warrant requirement through court decisions. In California, CalECPA’s electronic-data warrant covers cell-site-simulator use.[56][52]
Government Purchase of Commercial Data
State-level “Fourth Amendment Is Not For Sale”-style limits on government purchase of commercial or location data remain rare, but the trend is building: California’s pending ALPR out-of-state-sharing restriction and 2026 data-broker bills (e.g., Connecticut SB 4, Maryland) point toward more states constraining government access to brokered data and data-broker-to-government transfers.[49]
States Without Comprehensive Privacy Laws
Lacking a comprehensive consumer-privacy statute does not mean a state lacks privacy or surveillance legislation. Many of the states below have enacted adult-content age-verification, social-media, biometric, AI, or VPN-related laws even without an omnibus privacy framework:
- New York: The NY Privacy Act has been introduced repeatedly but not enacted. New York does have the SHIELD Act (data security and breach notification); the AI Companion Models law (Gen. Bus. Law §1700 et seq., effective November 5, 2025, AG-enforced chatbot safeguards for minors); and the RAISE Act on frontier-AI safety. No comprehensive privacy or adult-content age-verification law.[47]
- Illinois: Home of the nation’s strongest biometric law, BIPA (private right of action; the basis of multiple nine-figure settlements), plus the AI Video Interview Act. SB 315, a frontier-AI transparency bill, passed the General Assembly and awaits enactment. No comprehensive privacy or adult-content age-verification law.[49]
- Massachusetts: No comprehensive law enacted; on April 8, 2026 the House passed (129–25) a bill banning accounts for users under 14, requiring parental approval at 14–15, mandating platform-side age verification, and banning school-day cellphone use; it awaits the Senate.[39]
- Washington: The My Health My Data Act (consumer health data, with a private right of action) and a biometric privacy law (HB 1493), but no comprehensive omnibus consumer-privacy law.
- Michigan: No comprehensive law. HB 4938 (Anticorruption of Public Morals Act) — proposed September 11, 2025 — would obligate ISPs to detect and block VPNs, proxies, and encrypted tunnels ($500,000 penalties); stalled with no committee hearing.[46]
- Wisconsin: No comprehensive law. Age-verification bill AB 105 (its VPN-blocking provision stripped in February 2026) was vetoed by Gov. Evers on April 3, 2026, who proposed device-based age verification instead.[45]
- Ohio: No comprehensive privacy law, but adult-content age verification is in force (with periodic re-verification), and the Social Media Parental Notification Act was struck down/enjoined on First Amendment grounds.[50][51]
- Georgia: No comprehensive privacy law, but adult-content age verification is in force; its social-media age-verification law (SB 351) was preliminarily enjoined June 26, 2025.[50][51]
- North Carolina: No comprehensive privacy law, but adult-content age verification is in force (2024).[50]
- Pennsylvania: No comprehensive privacy law and no adult-content age-verification statute, though privacy and AI bills are recurrently introduced.
Adult-content age-verification states without a comprehensive privacy law: beyond Ohio, Georgia, and North Carolina above, the following have enacted adult-content age-verification laws (in force) without an omnibus privacy statute: Louisiana (the first in the nation, 2023, the model others copied), Mississippi (which also enacted a social-media age-verification law, in litigation), Arkansas (whose Social Media Safety Act was blocked as unconstitutional in NetChoice v. Griffin), Idaho, Wyoming (which covers any amount of adult content), Kansas (a lower 25% threshold), South Carolina, South Dakota, North Dakota, Missouri, and Arizona. The 2025 Supreme Court decision in Free Speech Coalition v. Paxton upheld this model under intermediate scrutiny, accelerating enactment.[50][51][36]
Key Trends (May 2026)
1. The Virginia Model Dominates
Fifteen or more states have followed the template established by Virginia: AG-only enforcement, no private right of action, opt-in for sensitive data, opt-out for general processing, and data protection assessments for high-risk activities. This convergence provides some degree of harmonization across states but entrenches a framework that consumer advocates consider insufficiently protective.[2]
2. California Remains the Outlier
With its dedicated enforcement agency, private right of action, and the broad consumer rights described above, California’s framework is significantly more complex than any other state’s. The CPPA’s 2026 regulations on automated decision-making are the first US state regulations to address this area in detail.[3]
3. Maryland Takes a Distinct Approach
MODPA’s prohibition on selling sensitive data regardless of consent, strict data minimization requirements, and anti-discrimination provisions represent the direction consumer privacy advocacy is pushing. Maryland’s approach represents a different model from the opt-out model toward substantive restrictions on data practices that cannot be overridden by consent.[19]
4. Universal Opt-Out Mechanisms Are Becoming Standard
California, Colorado, Connecticut, Oregon, Delaware, Maryland, Minnesota, Montana, New Hampshire, New Jersey, and Texas now require recognition of universal opt-out preference signals such as the Global Privacy Control (GPC). This standardization reduces friction for consumers and creates a technical expectation that companies must honor browser-level privacy preferences.[28]
5. Children’s Privacy Is a Rapidly Expanding Area
Nearly every new state privacy law includes enhanced protections for minors. Standalone children’s online safety and social media laws are proliferating, with at least nine states enacting restrictions. Age-appropriate design codes, dark pattern prohibitions for minors, and restrictions on targeted advertising to children are becoming standard features of new legislation.[27]
6. No Federal Comprehensive Privacy Law
The American Privacy Rights Act (APRA) was introduced in 2024 with bipartisan support but did not advance. The absence of federal legislation means the patchwork of 20 state laws, with differing thresholds, definitions, consumer rights, and enforcement mechanisms, continues to grow, creating significant compliance complexity for companies operating nationally.[1]
7. Enforcement Is Accelerating
The Texas AG’s $1.4 billion Meta settlement and the CPPA’s expanding enforcement program demonstrate that state-level privacy enforcement has reached a level of financial consequence previously associated only with federal agencies or European DPAs. The expiration of cure periods in Colorado, Connecticut, Montana, New Hampshire, and — as of January 31, 2026 — Minnesota gives AGs immediate enforcement authority without the delay of a mandatory cure window. Texas filed its first TDPSA enforcement action in January 2025 (Allstate/Arity geolocation case); California, Texas, Colorado, Connecticut, Maryland, Minnesota, Oregon, and New Jersey are expected to be the most active enforcement states in 2026.[12][32]
8. OS-Level Age Verification: A New Frontier
California’s AB 1043 (effective January 1, 2027) represents the first attempt by any US state to impose age-verification obligations at the operating system layer rather than on individual apps or platforms. By requiring all OS providers to expose a standardized age-bracket API, California is attempting to create infrastructure that would allow any app to access a user’s age category without each app independently conducting age verification. The approach raises unresolved questions about implementation on multi-user devices and open-source operating systems, and Newsom himself has asked the legislature to address these issues before the 2027 effective date.[31]
9. State-Level VPN Regulation Has Begun
Utah’s SB 73 makes Utah the first US state to write VPN circumvention into its age-verification statute. The model is indirect: rather than banning VPN users, it makes the visited website liable for traffic from a Utah-located user even when the user’s apparent IP is outside Utah, and bars sites from explaining how a VPN works. Wisconsin tried a similar provision and pulled it back. Michigan’s pending HB 4938 takes the more aggressive route of conscripting ISPs to detect and block circumvention tools at the network layer. Whether the Utah model survives constitutional review will determine how aggressively other age-verification states follow.[44]
Pending Legislation
State legislatures introduced roughly 300 AI bills and ~180 consumer-privacy bills in 2026 sessions. The most active themes mirror this directory’s topic list, and the bills below are tracked weekly (e.g., the Troutman “Proposed State Privacy and AI Law Update” series), since status changes frequently.[49]
Data Brokers and Geolocation
Connecticut SB 4 would add a California-style data-broker registration regime, ban the sale of geolocation data, and add facial-recognition provisions to the Connecticut Data Privacy Act. There is a broad multistate trend to prohibit selling precise geolocation: Oregon’s amendment bars sale of geolocation within a 1,750-foot radius, and Virginia’s SB 338 (signed 2026) prohibits controllers from selling precise geolocation under the VCDPA. Several states are also weighing tighter limits on government and law-enforcement purchase of broker data.[49]
AI Transparency and Automated Decisions
Illinois SB 315, approved by the General Assembly and awaiting enactment, is a frontier-AI transparency bill; Illinois, Connecticut, and New York are finalizing some of the most consequential 2026 AI and automated-decision-making provisions. These complement already-enacted measures such as Texas’s TRAIGA (HB 149, effective January 1, 2026) and California’s ADMT regulations.[49]
Age Verification, Social Media, and VPNs
The age-verification wave continues into 2026 sessions (app-store accountability, social-media minimum-age, and adult-content verification bills described in the Key Trends section above), along with the first state VPN-circumvention provisions (Utah SB 73 in force; Michigan HB 4938 pending). Most face First Amendment and Commerce Clause challenges.[49]
